Universitas Kristen Duta Wacana (UKDW) Yogyakarta got the opportunity to be the host in the Information Session on “Good Design Indonesia (GDI) 2020”. The event which was conducted on Friday, March 13, 2020 at Dr. Rudy Budiman Lecture Hall – UKDW, was a collaboration between Product Design Department of UKDW and the Alliance of Indonesian Industrial Product Designer (ADPII) Chapter Jogja, attended by more than 130 participants including students, academicians, designers, and creative industry players.
Since 2017, the Directorate General for National Export Development (DJPEN), the Ministry of Trade of the Republic of Indonesia, has been regularly conducting the GDI event to appreciate the work of Indonesian designers. Eri Hojo, Senior Director of Japan External Trade Organization (JETRO) described the concept of GDI is an adaptation of design award in Japan namely G-Mark which is known today as Good Design Award.
Ari Satria who serves as the Director of Export Product Development from the Ministry of Trade explained that GDI aims to improve Indonesia’s export in the no-noil and gas sector and increase the value of national products which are less unknown overseas. Furthermore, Ari Satria explained, to be eligible to participate in GDI, the product must be produced in Indonesia, designed by Indonesian designer, and marketed in Indonesia. This event is a highly competitive event that involves experts from the Japan Institute of Design Promotion (JDP) as the judges.
There are three categories for the award, namely GDI, GDI of the Year, and GDI Best. “Each winner will receive a trophy, a certificate signed by the Minister of Trade of Indonesia, acknowledgment to put GDI logo on the product, product exposure at various national and international exhibitions, and ticket to participate in Good Design Award (G-Mark) in Japan,” said Ari Satria.
It is not surprising that designers and creative industry players are very enthusiastic awaiting the GDI event. It is shown by the number of participants which is increasing every year.
Besides the GDI event, the info session also promoted “Innovating Jogja 2020”, competition and incubation held by the Center for Craft and Batik (BBKB) from the Ministry of Industry. This competition is open for entrepreneurs who own innovative businesses in the Special Region of Yogyakarta. This competition aims to capture new business ideas in the creative industry and batik. The selected incubation tenants will get business mentoring/consultation, access to BKKB product R&D, and production materials worth of IDR 20 million. (FAD/Christmastuti – translated by humasukdw/drr)